The main media agencies in Romania had together business worth over Euro 300M in 2012, with almost half of them posting an increase of their turnover compared to previous year, according to the data posted by Romanian Finance Ministry. The growth in turnover for media agencies goes from couple thousands euro to couple millions.
Media Investment, part of The Group holding, is the agency with the most consistent business in 2012, over Euro 50.2M.
Same as it happened with their turnover, almost half of the media agencies also posted increase when it came of profits.
Zenith Media Communications is the agency that had the biggest increase of profit last year, of Euro 1.3M, followed by Starcom MediaVest (over Euro 460.000) and Opti Media (Euro 256.000).
Among the agencies that also posted solid growth in turnovers last year are also Media Investment (Euro 2.9M), MediaCom Romania (Euro 2.6M) and McCann Erickson (Euro 2.2M).
The turnover and profits/losses for the main media agencies on Romanian market are available here.
Translation provided by AdHuggerCarmen Maria Andronache carmenpaginademedia.ro