According to CME’s financial report, in Romania, cable operators paid $24,8M to retransmit the channels operated by Pro TV, up from $19.5M in 2012.
The revenues from cable operators, after Pro TV left must carry list, will be more substantial in 2014.
Pro channels attracted $119.6M from advertising last year, while the estimate for total TV advertising market in 2013 was of $193M.
Pro TV also earned another $63M from „other incomes”
Translation provided by AdHuggerCarmen Maria Andronache carmenpaginademedia.ro