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Prima TV’s premieres in March – how did they performed?


prima tvIn March, Prima TV relaunched with new programs and a modified programs schedule. Times New Roman news, a morning show and Who wants to be a millionaire are just a few of Prima TV’s novelties.


Among all the new programs, the best audience results were posted by Who wants to be a millionaire, while the morning show had the weakest audiences.

Who wants to be a millionaire, hosted by Virgil Iantu, was watched by 306.000 people from urban areas during its 4 editions in March. Iantu’s show posted numbers above Prima’s average in prime-time.

Times New Roman news, broadcasted Saturday and Sunday starting 20.00, had a weaker start, with an average of 164.000 viewers at urban level.

Cherry on top, now without Horia Varlan, was watched by 187.000 people from urban areas, audience almost halved compared to show’s February editions, which were re-runs
The morning show had a very modest start, with only 20,000 viewers from urban areas, while “Laugh and win” – show compiling funny internet moments – had 161.000 viewers, while monden Click! show had 127.000 viewers.

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Autor: Carmen Maria Andronache

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