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Romanian PR Award. Rogalski Damaschin, agenția anului. Asociația Dăruiește Viață, comunicatorul anului. Care sunt cele mai bune campanii PR?

 
Romanian PR Award. Rogalski Damaschin, agenția anului. Asociația Dăruiește Viață, comunicatorul anului. Care sunt cele mai bune campanii PR?
Sursă Foto | www.praward.ro

Romanian PR Award, competiția care premiază cele mai bune proiecte de PR, și-a desemnat câștigătorii. Titlul pentru „Agenția de PR a Anului” a fost adjudecat de Rogalski Damaschin PR, iar premiul pentru „Comunicatorul Anului” a mers către echipa fondatoare a Asociației Dăruiește Viață - Carmen Uscatu și Oana Gheorghiu.

Agenția The Practice se numără printre câștigători, mai exact a luat premiul „PR Innovator of the Year” pentru proiectul „Technology of tomorrow” realizat în colaborare cu MedLife

Publicitate

Paginademedia.ro prezintă, în continuare, lista câștigătorilor celei de-a XVI-a ediții Romanian PR Award

PR Agency of the Year

  • Rogalski Damaschin Public Relations

PR Professionals of the Year

  • Cristina Puțan
  • Oltea Zambori

Communicators of the Year

  • Carmen Uscatu
  • Oana Gheorghiu

PR Innovator of the Year

  • MedLife & MSL The Practice: Technology of tomorrow

Best Use of PR Measurement & Evaluation

  • Asociația MagiCamp & Rogalski Damaschin Public Relations & Jazz Communication: #TogetherForMagicHome
  • MSD Romania & Rogalski Damaschin Public Relations & Good Affairs Public Communication: Protect her wings

Corporate Communication

Golden Award for Excellence

  • MedLife & MSL The Practice: Technology of tomorrow

Silver Award for Excellence

  • Kaufland Romania: The Festival Jobs
  • Premier Restaurants Romania & MSL The Practice: McDonald's suits me
  • UniCredit Bank Romania & Graffiti PR: The Bank for Creative Minds
  • URBB & Golin: Clean Cans

Brand PR - Existing products and services

Golden Award for Excellence

  • Coca-Cola Romania & Save the Children Romania & McCann PR: One Second Job - Dorna

Silver Award for Excellence

  • Coca-Cola Romania & McCann PR, McCann Worldgroup Romania, MRM Worldwide Romania, UM Romania: The holidays are coming again in March
  • OLX Group / Storia.ro & MSL The Practice: Cities and neighborhoods
  • Philips & Graffiti PR: Avent - The science of caring
  • Raiffeisen Bank & Rogalski Damaschin Public Relations: Put responsibility into the light

Brand PR - New products and services

Golden Award for Excellence

  • Procter & Gamble & Graffiti Public Relations, Mediacom: Lenor Inspired by Nature Fashion Collection

Silver Award for Excellence

  • Avon Romania & GMP PR: Valley of the hair
  • Philips & Graffiti PR: Saeco Xelsis launch - A case for intimacy
  • Uber Romania & Conan PR: Uber Green

Crisis communication

Golden Award for Excellence

  • LIDL & Jazz Communication: We want small shopping baskets @LIDL

Silver Award for Excellence

  • Hollywood Multiplex & GMP PR: Raluca vs Hollywood Multiplex
  • Philips & Graffiti PR: Avent - The science of caring

Digital PR

Golden Award for Excellence

  • Asociația MagiCamp & Rogalski Damaschin Public Relations & Jazz Communication: #TogetherForMagicHome

Silver Award for Excellence

  • Avon Romania & JAZZ Communication: 8ffline March
  • Philips & Graffiti PR: Avent - The science of caring
  • Pizza Hut & Golin: Replate waste
  • Procter & Gamble & Graffiti Public Relations, Leo Burnett, Mediacom: Pampers says "Good night, concerns!"

Social Media

Golden Award for Excellence

  • LIDL Romania & JAZZ Communication & Golin: The 2.000.000+ department

Silver Award for Excellence

  • Batiste Sensiblu & Oxygen: Batiste #FreeYourHair #FreeYourMind
  • La Fantana (Kafune) & Free Communication: The Daily Dose
  • Minio Studio: Storytelling in Digital - Minio recruitment campaign
  • National Institute of Heritage & Zaga Brand: Digital Chroniclers

Internal communication

Golden Award for Excellence

  • LIDL Romania & GMP Group: LIDL HQ. Coolest home for the coolest team

Silver Award for Excellence

  • ALTEN: Technology meets creativity
  • Coca-Cola HBC Romania & McCann PR: GDPReady!
  • Raiffeisen Bank & Rogalski Damaschin Public Relations: Put responsibility into the light

Corporate Social Responsibility

Golden Award for Excellence

  • ING Bank Romania & Impact HUB: Startarium

Silver Award for Excellence

  • Avon Romania & Kaufland: Cancel Cancer
  • Bitdefender & Tribal Worldwide Romania & Galeriu & Partners: Bitdefender Log Out Of Hate
  • Promenada Mall & SmartPoint: You have a full wardrobe, we have empty shelves!

Environmental communication

Golden Award for Excellence

  • Coca-Cola HBC Romania & McCann PR: After Us, It's On Us To Collect

Silver Award for Excellence

  • MedLife & Pastel & Jazz Communication: Making Romania green
  • Penny Market & MSL The Practice: Penny Market - Taking care of Romania

Media Relations

Golden Award for Excellence

  • Asociația MagiCamp & Rogalski Damaschin Public Relations & Jazz Communication: #TogetherForMagicHome

Silver Award for Excellence

  • Dăescu Borțun Olteanu: When the client wants to launch a mouse, and Romania realizes it has a gaming industry
  • MedLife & MSL The Practice: Technology of tomorrow
  • MSD Romania & Rogalski Damaschin Public Relations & Good Affairs Public Communication: Protect her wings
  • Promenada Mall & SmartPoint: You have a full wardrobe, we have empty shelves!

Public Affairs, Advocacy, Lobby

Golden Award for Excellence

  • MSD Romania & Rogalski Damaschin Public Relations & Good Affairs Public Communication: Protect her wings

Silver Award for Excellence

  • British American Tobacco & Daescu Bortun Olteanu: Stop smuggling - The way from the news headlines to the Supreme Council of State Defense!

Financial Communication

Golden Award for Excellence

  • Purcari Wineries & Golin: Purcari Listing on the BVB

Silver Award for Excellence

  • Franklin Templeton Investments Ltd. & Golin: Fighting for the Survival of Corporate Governance in Romania

NGOs

Golden Award for Excellence

  • Asociația MagiCamp & Rogalski Damaschin Public Relations & Jazz Communication: #TogetherForMagicHome

Silver Award for Excellence

  • EFdeN: EFdeN Signature goes to Solar Decathlon Middle East

Communication in the public sector

Golden Award for Excellence

  • Asociația MagiCamp & Rogalski Damaschin Public Relations & Jazz Communication: #TogetherForMagicHome

Silver Award for Excellence

  • National Institute of Heritage & Zaga Brand: Digital Chroniclers
  • PiArt Vision: The caligraphy class

Communication of financial products and services

Golden Award for Excellence

  • CITR Group & GMP PR: The Entrepreneurship Museum

Silver Award for Excellence

  • Raiffeisen Bank & Rogalski Damaschin Public Relations: Put responsibility into the light

Communication of medical products and services

Golden Award for Excellence

  • MedLife & MSL The Practice: Technology of tomorrow

Silver Award for Excellence

  • MedLife & Jazz Communication: The MedLife Library
  • MSD Romania & Rogalski Damaschin Public Relations & Good Affairs Public Communication: Protect her wings
  • Philips & Graffiti PR: Avent - The science of caring

Tech PR

Golden Award for Excellence

  • Bitdefender & Tribal Worldwide Romania & Galeriu & Partners: Bitdefender Log Out Of Hate

Silver Award for Excellence

  • Dăescu Borțun Olteanu: When the client wants to launch a mouse, and Romania realizes it has a gaming industry
  • Huawei Technologies & Echipa de PR: See more of Romania
  • Philips & Graffiti PR: Saeco Xelsis launch - A case for intimacy

Culture, Art

Golden Award for Excellence

  • National Institute of Heritage & Zaga Brand: Digital Chroniclers

Silver Award for Excellence

  • BRD - Groupe Société Générale & Golin: Promovarea lansării District 40, proiect inițiat de BRD și ARCEN , la rezidenta BRD Scena9 în noaptea muzeelor
  • Pernod Ricard & Graffiti Public Relations: 100 ABSOLUT Artists

Fashion & Lifestyle

Golden Award for Excellence

  • Promenada Mall & SmartPoint: You have a full wardrobe, we have empty shelves!

Silver Award for Excellence

  • Avon Romania & GMP PR: Digital Divas
  • Hennes and Mauritz & Graffiti PR : #HMStyleMap
  • Philips & Graffiti PR: Avent - The science of caring
  • Samsung Electronics Romania & MSL The Practice: Samsung voice to women creators

Sport & Entertainment

Golden Award for Excellence

  • JYSK & Minio Studio: #NOEXCUSES

Silver Award for Excellence

  • Asociația Casiopeea & Rogalski Damaschin Public Relations: The Helping Touch
  • Grupul CEZ & Rogalski Damaschin Public Relations: Marathon runner's gene, Oltenia's Marathon 2018

Budget -,Creativity +

Golden Award for Excellence

  • Asociația MagiCamp & Rogalski Damaschin Public Relations & Jazz Communication: #TogetherForMagicHome

Silver Award for Excellence

  • EfdeN: EFdeN Signature goes to Solar Decathlon Middle East
  • Hollywood Multiplex & GMP PR: Raluca vs Hollywood Multiplex
  • The Association of Patients with Neurodegenerative Conditions & The Public Advisors: #BringingUsCloser on multiple screlosis week

PR In-House Team of the Year

  • EFdeN Team - Sustainability Superheros

Special Award for continuous improvement and PR excellence

  • The House PR Agency

Small Consultancy of the Year

  • Tudor Communication

Diplome de excelență

Website, Intranet, Blog, Facebook, Instagram

  • Carrefour România & Elastic Studio & Zee51: Carrefour World is more. It's about people!
  • Philips & Graffiti PR: Avent - The science of caring
  • Samsung Electronics Romania & Centrade Cheil, MSL The Practice: Samsung's Instagram Page

Events

  • BORO PR & Communication : Romanian Hand Hygiene Days 2018
  • Groupe Renault Romania & Graffiti PR: Dacia, 50 years. Always in the Romanians hearts
  • MedLife & MSL The Practice: Technology of tomorrow
  • Microsoft Romania & McCann PR: Microsoft Summit 2017
  • Penny Market & MSL The Practice: Penny Market of Romania - The 100 years bestselling celebration

Internal newsletter

  • Raiffeisen Bank & Rogalski Damaschin Public Relations: Put responsibility into the light

Annual report

  • LIDL & Golin, Sunday Morning: Sustainability at the core of business: LIDS's 1st Sustainability Report

Press kit

  • AFI Europe Romania & The Public Advisors: AFI TECH PARK - Wood Monopoly
  • LIDL & Sunday Morning & Golin: The eggs nobody is going to miss
  • Ponderas Academic Hospital & McCann PR: Showing off The DAVINCIXI Surgery Robot

External publications

  • Johnson & Johnson & Golin: JOHNSON'S® Baby Ebook - Beginner Parent. First Steps in Baby Caring

Sponsorship

  • Globalworth & Conan PR & One Night Gallery: Repurposing office buildings into art venues    
  • JYSK & MINIO Studio: #NOEXCUSES

Video productions

  • Bitdefender & HaHaHa Production, Talentivity: Smiley Takeover
  • Samsung Electronics Romania & MSL The Practice: Quick Drive: The quick drive home
  • Ursus Breweries & MSL The Practice: Rediscover the good
Autor: Raul Bambu raul.bambupaginademedia.ro

Comentarii

  • S-au dat premii pt toată lumea, să nu se supere nimeni. Sunt zeci de categorii, nu mai înțelegi nimic din ele.

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