Romanian TV star Iuliana Tudor, host of “Once in a lifetime” on TVR 1, is the image of Persil, brand in Henkel Romania’s portfolio. This is the 1st image partnership Persil makes with a Romanian celebrity.
The new campaign for Persil will include also a TVC, with Iuliana Tudor as star, which will run on TVs starting November.
The campaign made by Persil in Romania aims to promote the benefits of liquid detergent
Translation provided by AdHuggerCarmen Maria Andronache carmenpaginademedia.ro